Tell me your stories here...or give other examples you know about...

The more detail, the better! ;)

Case Studies

Gmail Case Study

mbanx Case Study

Tara's list of examples to look into (interviews and research to be conducted over the next few months...any takers?)

Online examples:

• Riya - where Tara applied the Pinko strategy

• Spread Firefox - Case Study
• 37 Signals - Case Study
• Flickr - Case Study
• MySpace - Case Study
• Wikipedia - Case Study
• Craigslist - Case Study
• OralPixation yes, it's safe for work! - Case Study
• Sunshine Blog building up support for a film. See comment on Gaping Void for more insight - Case Study
• Mvine Records Case Study
• Ducati Case Study
• The Favorites - Pinko Marketing applied to the music industry as The Favorites utilize community tools to release their new EP to huge response.
• Snakes on a Plane - Fan Blog
• Meebo - Case Study
• La Fraise T-Shirts

Offline (or commodity) examples:

• Kiehl's - Case Study
• Threadless - Case Study
• Logitech cameras  - Case Study
• Clickguids - Case Study

Pinko inspired (or related):

• OralPixation - Details
• FeltUpTV - Details

Pinko in the news!

•   Bowiechick's Logitech Video - A video with 300,000 downloads helps to introduce Web cams to a younger generation. The creator had no prompting from Logitech.
• Three ads - Big brands turn to customers for ads. What's more Pinko than that?